About Allison

Working out of my home office

Working out of my home office


Honestly, it was animated gifs and coding online diaries that lured me to a career in technology.

After design school, I worked for marketing and advertising agencies, technology startups, and software companies, searching for my place in the design industry. And along the way, I discovered I'm most passionate about designing simple products that solve real problems and that people love to use. 

Talking to someone and finding out that something I've helped create solves their problem, is willing to pay their hard earned money for it and recommend it to someone else – that's why I do what I do.


I was one of the first teachers at online educational startup, Treehouse from 2011, where I taught, spoke, and wrote a lot about design fundamentals and user experience. Shortly after, I led design at Las Vegas based startup Jobhive, who wasn't so lucky. I was witness to the harsh realities that sometimes face early stage startups as they raise capital and try to scale. 

In 2015, I worked remotely as a designer at Basecamp, a software company that creates a product management tool of the same name. In a short time, I learned a lot about product strategy, marketing, and design from some very smart, talented people. 

A once-in-a-lifetime type opportunity brought my family to Cambridge, United Kingdom. There, I worked as a UX Designer at Redgate Software designing a new product SQL Clone, a database provisioning product for database administrators and developers.  At Redgate I gained valuable experience launching a new product to market and talking to users.



As of April 2017, I'm back to the good ol' US of A. πŸ‡ΊπŸ‡Έ Based in Seattle, WA,  I'm focusing on building and scaling my own product with two co-founders, Roadmap full time. Roadmap is a product management web app. It makes it easier for teams to communicate with users and build feedback-driven products.

For the past year I've been experimenting with hand-lettering as a creative outlet. I've since started selling some prints under the brand "Your Grayce", which you can find for sale on my website and on Etsy. I'm actively looking for opportunities to collaborate on some lettering work. ✍🏻 Let's chat about it!

The way to my heart is with peonies.... my Apple pencil and iPad pro

The way to my heart is with peonies.... my Apple pencil and iPad pro

Working on a personal lettering project

Working on a personal lettering project


where to find me

πŸ‘‰ I'm most active on Instagram @yourgrayce and twitter @allisongrayce. I sometimes hang out and post work in progress shots on Dribbble. You can also connect with me on LinkedIn.

I tried to snapchat once.